2026 Endeavor Outliers: Indonesia’s Founders Moving Forward
From navigating uncertainty to scaling across borders, Indonesia’s founders are defining what it means to build at global scale.
From navigating uncertainty to scaling across borders, Indonesia’s founders are defining what it means to build at global scale.
Dimas Harry Priawan built Dekoruma into a category leader by outmaneuvering giants like IKEA and Informa, focusing on small-space living and an online-first strategy—leading to its IDR 1.16T acquisition by Blibli in 2024.
The report details our 2024 impact on the entrepreneurial ecosystem. It also reflects on progress since our inception in 2012 and outlines our rigorous selection process.