2026 Endeavor Outliers: Indonesia’s Founders Moving Forward

From navigating uncertainty to scaling across borders, Indonesia’s founders are defining what it means to build at global scale.

Indonesia’s entrepreneurial momentum continues—but in a very different environment.

In 2026, the Endeavor Outliers Program reflects a new standard of scale:

• 238 companies globally
• $31.4B raised in the last three years
• 93 unicorns, 5 decacorns
• 36 exits and 10 public companies

And notably, nearly half of this year’s cohort has already crossed $100M in annual revenue.

What was once considered exceptional is becoming expected.

But behind these numbers is something less visible—and more important.

Indonesia’s Role: A Quiet Proof Point

Having 22 Founders from 13 Companies selected, Indonesia continues to contribute meaningfully to this global cohort.

From Kopi Kenangan and DANA, to ASTRO, Kredivo, and Qoala, founders are building companies that are scaling across markets—often under conditions that are far from straightforward.

This is not about outperforming others.

It’s about proving that scale can happen here—even now.

Resilience Is Not a Reaction—It’s a Design

Behind every Outlier is a journey shaped by uncertainty.

Indonesian founders have long built in environments where stability isn’t guaranteed—navigating currency volatility, fragmented markets, and operational complexity.

And over time, this has become an advantage.

Built Through Crisis

Many of today’s scaleups were forged during challenging periods—yet went on to reach milestones like regional expansion, IPOs, or $100M+ revenue.

Shared Through Community

Within Endeavor, founders don’t face these challenges alone.
They exchange perspectives, challenge assumptions, and support one another through defining decisions inside a global community of more than 3000 founders across 50+ markets.

Strengthened by Perspective

Resilience is no longer just about surviving—it’s about making better decisions under pressure.

Scaling Beyond Borders

Scale today doesn’t happen in a single market.

More than 80% of Outlier companies operate beyond their home countries, and Indonesian startups are increasingly expanding across Southeast Asia and beyond.

But scale is not just about geography.

It’s about navigating defining moments and consists of a series of decisions:

• When to enter a new market
• How to adapt the model
• Whether to prioritize growth or efficiency
• When to raise, or when to hold

These are the moments that shape outcomes.

And they rarely come with perfect information.

Built for These Moments

The Endeavor Outliers Program exists for exactly this stage.

A year-long experience designed for the highest-performing founders—
bringing them together through:

• Curated programming
• Closed-door retreats
• A trusted peer network

So that when the stakes are highest, founders don’t navigate alone.

Leading the Next Wave of Innovation

Indonesia’s Outliers are not just scaling—they are helping define where innovation goes next.

This year, several companies from the region were also featured in Endeavor’s global Companies to Watch—highlighting founders who are not only growing, but shaping entire categories.

From Kopi Kenangan, rethinking how modern consumers engage with food and beverage at scale, to Advance Intelligence Group, building beyond the AI hype with real-world applications across financial services.

From Carousell, which has evolved into a regional marketplace leader, to Thunes, enabling global financial infrastructure in markets where systems remain fragmented.

Each reflects a different frontier— consumer behavior, artificial intelligence, digital marketplaces, and cross-border payments.

What connects them is not just innovation, but how it is applied.

Not in ideal conditions—but within real, often complex environments.

The direction is clear:

A Community That Multiplies Impact

Behind every Outlier is a network that compounds its growth.

Since 2012, Endeavor Indonesia has supported founders with access to mentorship, capital, and global connections.

And as founders scale, they give back.

Outliers and the wider founder community within Endeavor become mentors, investors, and ecosystem builders—creating a ripple effect that strengthens the entire market.

Looking Ahead: The Next Moment of Scale

The journey doesn’t end here.

For every founder building today, there will be moments—
when plans change,
when clarity is limited,
and when the decision ultimately comes down to you.

But those moments are not yours alone.

Through its global network, the Endeavor Outliers Program continues to bring founders together—to share, to learn, and to move forward with perspective.

For Indonesia’s next generation of builders—this is your moment.